Creative Services

Every touch. Every interaction

When you collaborate with our event pros, it means tapping into our in-house Creative Services team. Think of them as your right brain, the big thinkers, the creators, and the boundary pushers who turn ordinary into extraordinary. They don't just think outside the box; they toss the box out the window. Get ready for experiences that inspire, amaze, and leave your audience desperate for an invite next time.

Sit back, relax, and let us handle:

Creative Strategy

Goosebumps guaranteed. Creating an event strategy is where the magic starts. Tailoring the roadmap for a successful and well-executed experience. It's a blend of form and function that's far from cookie-cutter. We dream up creative themes, interactive elements, and storytelling elements to captivate attendees and encourage participation.

Blending your brand and event identity into one package, it's a fresh approach to keep your event dynamic. Leaving you with an event that makes people stop, stare, and share.

Graphic Design

Turning heads, captivating minds. Our designers bring visions and ideas to life across all print and digital event collateral. Think: logos, colour schemes, and branded materials like invites, digital banners, media walls, merchandise, stage sets, screen content, packaging, nametags, table settings, presentations, and more (phew)!

The aesthetics matter for this team and your guests. Eye-catching visuals attract attendees, excite sponsors, and increase social reach. With shareable creative appeal and a bliss brand experience.

Event identity

Not just a colour palette, but a complete personality.

Event identities elevate your brand and connect with your audience. It's not about splashing your logo and brand colours on everything; it's creating an emotional journey that feels authentic, unique to the event, and exciting.

A strong design creates consistency, builds anticipation, and makes your event unforgettable. Achieving the perfect brand and event balance can be tricky, and coming up with ideas, that's even harder. Let our talented team in.

Tech solutions

From registration planning through to live production, enter event technology. Our tech team juggles digital registration management, interactive event apps, websites, and live attendee engagement tools while making it look easy.

They handle everything, including post-event analytics, to deliver smarter insights and flawless digital experiences that'll leave attendees excited to RSVP again. This is where innovation meets engagement.

Imaginative, curious, and open-minded

With diverse skills, artistic vision, and professional and practical know-how, this team transform even the most complex client briefs into events that audiences talk about long after the confetti settles (environmentally friendly confetti, of course).

Our Creative Services team goes beyond design. We create immersive brand experiences that captivate and leave a lasting impact. Using innovation and strategic design, we bring your vision to life while delivering beyond expectations. We are the point where the movers meet the makers. The point where worlds meet.

- Cathy Broaders, Head of Creative Services

Tammy Winter

Senior Designer

Sharon Lam

Graphic Designer

Stephen Horsley

Creative Producer

Chris Di Pasqua

Senior Developer

Mel Ivory

Studio & Creative Manager

Siddhant Tejwani

Event Technology Coordinator

David Twyman

Event Creative Director

Let us roll up our sleeves, we'll:

Uncover your brand's heart and soul and align the event identity

Dream up ideas across the entire event lifecycle and every touchpoint

Handle the nitty-gritty with suppliers, printers, and more

Turn up the wow factor with production, design, and tech

INSIGHTS

The Fine Art of Building an Event Identity

Melanie Ivory, Creative Manager at FCM Meetings & Events, is a woman who understands the way every creative detail works in synergy to shape an overall event experience.

Drawing on her own design background, Melanie leads a team of design and digital creatives responsible for breathing life into each event by developing a unique identity and visual language. These event identities are crafted to deliver on a client’s strategic objectives, and to connect meaningfully with the event audience.

We ask her about the importance of identity in the event space and how successful identities take shape.

Giving your events the creative edge

Event producer Stephen brings a diverse background to creative business development at FCM Meetings & Events. Here’s how he gives events a creative edge.

Journal of a Creative Strategist - David Twyman

David Twyman, Events Creative Director at FCM Meetings & Events, shares strategies for crafting immersive event experiences that captivate audiences.

A Day in the Life of a Creative Event Producer

See how Julie Pitcher, event producer at FCM M&E, takes events from creative pitch to final execution, bringing together all stakeholders and components.

Elevating your event using technology

Tech developer Chris transforms events with creativity and tech skills. His 14 years at Flight Centre include web dev and account management.

It really felt like I was at a full-blown festival. The atmosphere, the vibe, and the entire event were just over-the-top in the best way possible. Every creative detail was thought out, from the decor to the activities and performances. 

– Flichella 2024 Attendee

The creative team was tasked with crafting a memorable, festival-style theme, so along came Boogie Wonderland. The theme became such an important part of the event, woven into every aspect, from pre-event comms, collateral, signage, and in-venue branding. It set the tone for an experience employees were talking about long before the event invite had even hit their inboxes.

- Sabrina Gruenbauer, FCM Meetings & Events Leader

Ready to make your next event epic?

Let's talk about it.

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