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Over the past two years, the coronavirus upended commercial aviation. Singapore Airlines (SIA) was not spared.

At the FCM Th!nk Singapore event on April 28, 2022, Bryan Koh, the divisional vice president of e-commerce and distribution for Singapore Airlines, shared how the airline had been working to overcome the hurdles, as well as tap into the opportunities, created by the crisis.
All travel took a big hit during the pandemic. On a corporate level, virtual sessions quickly and seamlessly replaced on-site visits and face-to-face client meetings. But now that borders are gradually reopening after two years of effort to prevent the spread of COVID-19, business travel appears to be taking root again.

At FCM’s Th!nk Singapore in April 2022, two months into the lifting of border restrictions for most Asian markets, FCM’s Managing Director for Asia Bertrand Saillet shared his outlook on the state of regional travel. He sees an industry conscientiously striving to make up for lost time, through pivots and adaptations.

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